Wackadoo! If your Christmas shopping list includes a little Bluey fan, the new camping and outdoor range has just made things dangerously easy.

BCF has teamed up with BBC Studios and Brisbane-based Ludo Studio to launch an exclusive Bluey camping, beach and outdoor range, packed with gear made for backyard adventures, summer holidays, beach days and nights under the stars. More than 30 pieces were announced as part of the collection, with prices starting from $14.99.

And while plenty of toys and Bluey goodies are already out there, this collection feels particularly Australian. There are camp chairs, sleeping bags, bodyboards and sun shirts rather than another toy destined for the bottom of the toy box!

The Bluey Camping Range is Made For Summer Adventures

The new Bluey x BCF collection lands in BCF stores and online on 12 September 2026, just as families start thinking about warmer weather, school holidays and that glorious stretch of summer ahead. 
 

Little campers can settle into their own Bluey Kids Camp Chair with Sunshade for $49.99, snuggle into a Bluey Hooded Kids Sleeping Bag for $59.99 and tuck into campsite dinners with a six-piece Bluey Enamel Dinner Set for $39.99, which includes a plate, mug, cutlery and carry bag.

There's also a Bluey Teepee Indoor Play Tent for $39.99, an Insulated Cooler Bag for $29.99, a kids' Drink Flask for $24.99 and a 1L Drink Bottle for $19.99.

It's safe to say the next backyard campout could become a full-blown Heeler family expedition!

Bluey Has Your Beach Bag Covered, Too

The collection isn't only for happy campers. BCF has gone big on gear for Australian summer holidays, with plenty to pack for the beach, pool or caravan park.

Our pick for Boxing Day beach adventures is the Bluey 84cm Bodyboard for $29.99, while the 4.2-metre Bluey Aqua Slide for $39.99 has summer backyard chaos written all over it. There's also a Bluey Splash'N'Play Mat for $24.99 and a Pop Up Kids' Beach Tent for $49.99.

Add in Bluey boardshorts, swim gear, hats and long-sleeve sun shirts, and you could theoretically dress the family for an entire beach holiday in Bluey. The kids' Sun Shirts are $49.99 and feature lightweight, breathable fabric with UPF sun protection, while an adult version is also available.

Christmas Presents for Bluey Fans? Sorted.

BCF says it expects some of the apparel to disappear quickly, with family sleep sets, Christmas shirts and matching camp polos tipped to be among the first pieces to sell out as parents get a head start on Christmas shopping.

For gifts that will actually get used over summer, the outdoor gear is pretty appealing too. A sleeping bag could be wrapped up ahead of a first camping trip, a bodyboard can head straight to the beach after Christmas lunch, while the camp chair is ready for everything from holidays and picnics to watching siblings play Saturday sport.

And anyone planning the annual Christmas morning water fight may want to quietly stash that Aqua Slide now.

There's Bluey Gear for the Grown-Ups, Too

BCF's range stretches beyond kids' gear, with adult sun shirts and men's Bluey boardshorts among the current line-up. The matching family pieces are also expected to be especially popular.

Where to Buy the Bluey x BCF Collection

The Bluey x BCF range is available now through BCF stores and online, although availability varies by item and store.

With Christmas, the summer holidays and camping season all creeping closer, we'd suggest Bluey-loving families don't leave the wishlist until December — particularly if you've got your eye on one of the matching family pieces!

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About ellaslist

ellaslist is written by Sydney parents, for Sydney parents. Our editors are the same people doing the school runs, planning the weekend activities, and trying to stretch the family budget without compromising on the good stuff. We cut through the noise to bring you the best deals, products, activities and finds for Sydney families — the stuff that makes everyday family life a little easier, a little more fun, and a lot less expensive.

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