Check out Kraft Mac & Cheese's 'Swear Like A Mother Campaign'
- Parents Only
By: Phoebe Ackland, ellaslist
Mother's Day has now been and gone, but we think you'll still appreciate Kraft Macaroni & Cheese's 'Swear Like A Mother' campaign....because, as we're sure you're only too aware, "Being a mother is BLEEPING hard."
Instead of the usual advertisements depicting mothers as all-tolerant, all-patient beings that put up with all of their kid's antics with a sweet, pure smile, Kraft decided to do something a little different. They gave permission to mums, (even the 26% in denial) to celebrate themselves in all their swearing, frustrated, human glory on their special day. Suddenly, we're in the mood for Mac and Cheese...
Source: Kraft Macaroni & Cheese Youtube
Is it okay to swear around your kids? Read about our thoughts on the matter here.